SLP CreativeCon: Developing a Brand Identity that Resonates with Your Clients with Kristin Bowers [Podcourse]
Need ASHA CEUs?
Need ASHA CEUs?
This podcourse is part of the SLP CreativeCon. SLP CreativeCon is an online business conference event for entrepreneurs and creators in the field of Speech-Language Pathology where attendees learnt all about social media marketing, branding, private practice, financial planning, time management, and the most important things to do when starting a business.
In this episode, I am joined by Kristin Bowers, a Speech-Language Pathologist and owner of Therapy Marketing Kit. After watching too many fellow SLPs become disheartened by the process of creating marketing, Kristin realized there was a better way. With a unique combination of graphic design expertise and experience as an SLP, she now helps private practices and other businesses with their own marketing.
Topics/Questions Asked:
Why we need a brand - what branding is (and is not).
Parts of a brand and how you can express them.
Expressing your branding through messaging/content.
Messaging & content writing tips.
Links:
